Blog - Optious

Is 2D Animation and Motion Graphics The Same? (Updated for 2023)

What does an Apple commercial and Rick and Morty have in common? If you correctly guessed "Animation," congratulations, this article is for you. Truly, "Animation" is incorrectly used to describe almost anything that moves. When most people think of Animation, the hand-drawn Disney movies of their Renaissance era may come to mind. But the traditional...

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29 Jun

Motion Graphics

Apple’s Secret Weapon- Kinetic Typography

We’re in 2027, and Apple has just revealed the brand-new iPhone 18. With this new model, VR capability, a brainwave reader, and whatever other cutting-edge technology they’ve crammed into the 3,000-dollar device. Yes, a couple of nerds will be going up on stage to talk about these new technological advances, but not everybody will be...

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15 Mar

Other

The Disney Animator That Invented The Storyboard

How Disney Invented The Storyboard Disney is well known for innovating a great number of things. How about adding the invention of the storyboard to the list? In 1994, John Lasseter and Pixar crew brainstormed the next four widely beloved films they would make during a lunch meeting. All on a single napkin. About 60...

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26 Oct

2D Animation, Motion Graphics, SaaS

See How We Kick Some SaaS!

So you want to have a video about the features of your software, but it comes out bland. Bland, like the video version of oatmeal. Oatmeal is fine, but no-one is itching to eat more without some cinnamon or maybe even some banana slices. SaaS videos can to, be underwhelming and marketers are always looking...

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21 Oct

2D Animation, Motion Graphics

Best Motion Graphics Agencies and Studios 2023

Best Motion Graphics Agencies 2023 You know you want an animated Motion Graphics video for your company, but there's a plethora of animation studios and agencies out there. It can be a daunting task to find a credible studio, much less one that fits your needs. Luckily our team of advanced scientists here at Optious...

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