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26 Oct
2D Animation, Motion Graphics, SaaS

See How We Kick Some SaaS!

So you want to have a video about the features of your software, but it comes out bland. Bland, like the video version of oatmeal. Oatmeal is fine, but no-one is itching to eat more without some cinnamon or maybe even some banana slices. SaaS videos can to, be underwhelming and marketers are always looking...
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19 Sep
2D Animation, SaaS

Bluecoin- Our Most Intensive Project Yet

At Optious we’ve had many projects in the works, but this stands out as our most complex project and the social media engagement shows. From Chasing Possible to Saving Humpty Dumpty, we’ve pushed our character animation skills to the limit. But in order to get out of our comfort zone we needed to make it even harder for...
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29 Oct
3D, SaaS

Blue Inception Behind The Scenes

How do you take an idea and make it exciting? That's a question we always get when working on projects for SaaS companies of all sizes. When not bound by a brand guide or pre-conceived ideas, we wondered what we would create if we were given carte blanche. Thus, the idea to do something we...
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17 Aug
Motion Graphics, SaaS

How Motion Graphics Can Help Sell Your SaaS

Getting your SaaS product noticed in an ever-changing market can be a challenge. And producing a video that will effectively explain your app to customers is no easy task either. As a software developer these are some of the thoughts on your mind when releasing your software. So, what is a viable solution? And how...
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